Wednesday, January 6, 2010

Facebook Tips for the Ministry of Industry: Pastors, Churches and Ministries

Pastors are great for praying, preaching and providing for the community, but do they know how to best use Facebook to their churches advantage. Here are few tips M/I suggests to our current clients which might help:

Start a fan page. Facebook offers the use of fan pages specifically for the employ of organizations and businesses. A fan page can offer a less invasive platform for churches to communicate with the Facebook community. Any pastor, church or ministry should create a fan page. Although it can not replace a website, it can act as a landing page or additional information hub. Don’t neglect to make a personal URL for your page like www.facebook.com/mychurch.

Make it matter. There are so many profiles on Facebook, what sets yours apart? Add a little something extra that makes people aware of your ministry in its uniqueness.
• Upload images of your services or special events
• Share sermon notes
• Write articles about members doing special things in the church
• Post videos of singing engagements or announcement
Making special content just for Facebook visitors will add distinction from other social media sites.

Apps are our friends. Facebook have 100s of applications. Many are gears towards business use. Apps can be used to conduct polls, sell merchandise, or, even, announce an event. Scroll through all of the apps and see which ones work best for you. If it does work, delete it.

What other tips do you have for pastor, churches and ministries using Facebook?

M/I Promotions
“Promoting the Industry of Ministry with Kingdom Excellence"
Social Media Marketing for Churches, Ministries & Christian-Owned Businesses
Office: 816-921-3633
Marketing@MIPromotions.com
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